Companies with strong onboarding processes improve new hire retention by 82% and productivity by over 70%. That’s huge!  But here’s the thing: Onboarding isn’t a one-and-done process.  As the company evolves, so do the expectations of employees and customers. What works 2 years ago may not work this time.

The solution? Fix your onboarding experience. But before making changes, you need real feedback, and that feedback depends on the quality of the questions you ask in your survey.

In this blog, we have compiled the top onboarding feedback survey questions. Whether you're refining your employee onboarding process or enhancing the customer onboarding experience, asking the right questions can make all the difference.

TL;DR

Collecting employee onboarding feedback and customer onboarding feedback is essential for improving the onboarding experience, boosting employee satisfaction after onboarding, and increasing retention. Well-designed onboarding surveys, onboarding questionnaires, and new hire feedback surveys help identify gaps in pre-start communication, company culture, IT setup, training, and team engagement. For customers, feedback surveys improve product adoption, reduce drop-offs, and enhance satisfaction. Using AI-powered tools like TheySaid makes surveys interactive, provides real-time insights, and enables onboarding process improvement, ensuring both employees and customers have a smooth, engaging, and successful onboarding journey.

Did you know? 

Companies with structured onboarding programs see a 60% year-over-year improvement in revenue and a 63% improvement in customer satisfaction. 

What Are Onboarding Feedback Survey Questions?

Onboarding feedback survey questions are structured questions designed to collect insights from new employees or customers about their onboarding experience. They help organizations understand what works well and what needs improvement in pre-start communication, training, IT setup, team engagement, and overall integration. These questions can be multiple-choice, rating scales, Likert statements, or open-ended to capture both quantitative and qualitative feedback. By analyzing responses, HR and product teams can optimize onboarding processes, improve satisfaction, and reduce early turnover or customer drop-offs. Ultimately, they provide actionable insights to create a smoother, more effective onboarding experience.

HR teams responsible for managing onboarding workflows can also explore our HR Role Page to see how they use feedback surveys to improve new hire experiences.

Types of Onboarding Feedback Surveys 

Onboarding feedback surveys are important for identifying gaps, boosting productivity, and increasing retention rates. The following are the two main types of onboarding feedback surveys:

Employee Onboarding Feedback Surveys

Employee onboarding feedback surveys help you see how your onboarding stacks up by covering various aspects of employee experience, such as job role clarity, training effectiveness, workplace satisfaction, engagement levels, and availability of all the resources and tools. 

A leading tech company noticed a 20% turnover rate within 60 days of onboarding. They conducted an employee onboarding survey and found that 55% of employees felt unclear about job expectations. By revising training materials and onboarding programs, they reduced turnover by 30%.

Customer Onboarding Feedback Surveys

The Customer onboarding process ensures that customers understand your product and service and feel confident using it. Customer onboarding surveys serve as a valuable tool in shaping an exceptional user experience. They help identify barriers to product adoption and provide targeted customer support based on their preferences. They help build brand loyalty by showing care and commitment by addressing customers' concerns.

A SaaS company noticed that 50% of users dropped off within the first month after signing up. After sending the customer onboarding feedback survey, they saw that 60% of customers struggled with a key feature. By introducing a tutorial and enhancing customer support, they increased customer retention by 30%.

Recommended Read: Employee Onboarding Surveys: Questions, Template, and Best Practices

Common Types of Onboarding Feedback Survey Questions

Read: 60+ Best New Hire Onboarding Survey Questions to Ask

Employee Onboarding Feedback Survey Questions by Category

Collecting employee onboarding feedback is essential for improving the onboarding experience, enhancing employee satisfaction after onboarding, and refining your onboarding process. Using onboarding surveys, onboarding questionnaires, and structured new hire feedback surveys helps HR teams identify gaps, boost engagement, and reduce early turnover.

Onboarding Feedback Survey Questions About Making an Offer and  Pre-Start Experience

The pre-start period sets the tone for a positive employee onboarding experience. Asking the right onboarding feedback questions ensures new hires feel informed, confident, and motivated before day one. Examples include:

• The offer letter I received made me excited to join [Company].
• I felt well-informed about the next steps after receiving my offer.
• [Company] kept in touch with me before my start date.
• I was provided with all the necessary information before my first day.

Onboarding Feedback Survey Questions About Company Culture and Environment

Early exposure to company culture heavily influences employee engagement and long-term retention. Gathering post-onboarding feedback through employee onboarding surveys helps HR teams understand how well new hires integrate into the workplace. Example questions:

• I feel welcomed and part of the team.
• I’m able to navigate my way around the office/workspace.
• I am familiar with meeting rooms and other communal areas.
• On a scale of 1–10, how comfortable did you feel on your first day?

Onboarding Feedback Survey Questions About IT Setup and Technical Readiness

A smooth technical setup is critical for a successful onboarding process. Use employee onboarding feedback to identify IT bottlenecks and improve new hire productivity. Questions can include:

• I was able to use all of my workplace equipment.
• I know who to contact if there are any technical issues.
• State any challenges you faced during the IT setup.
• How easy was it to access all the necessary software?

Onboarding Feedback Survey Questions About Training and  Role Alignment

Effective training ensures employees understand their responsibilities and aligns them with company goals. Using HR onboarding feedback and onboarding survey templates, you can measure training effectiveness and identify areas for improvement:

• I have received effective training for my role.
• I understand my responsibilities and how they contribute to company goals.
• I feel confident in my ability to succeed in this role.
• I know how to access the training I need to further my skills.

Onboarding Feedback Survey Questions About Engagement and  Team Interaction

Strong team relationships are key to boosting employee satisfaction after onboarding and overall engagement. Employee onboarding surveys and new hire feedback surveys help identify social integration gaps and opportunities for team-building initiatives. Example questions:

• How often do you interact with colleagues outside of work-related tasks?
• I feel comfortable asking colleagues for help when needed.
• Do you feel included in team discussions and activities?
• Would you like more structured interactions with your teammates?

Read - 50+ Best Employee Onboarding Survey Questions to Ask New Hires

Customer Onboarding Feedback Survey Questions

Customer onboarding surveys help you understand your customers' needs and expectations. The data obtained from this feedback can be used to personalize new customers' experiences and remove friction to enhance user experience.

Let’s look at some customer onboarding questions to evaluate different aspects of the onboarding process.   

Customer Onboarding Feedback Questions for Gathering Basic Customer Insights 

These questions are used to get familiar with your customer base, which will help you tailor their future experiences and improve your net promoter score. 

• How did you hear about our product/ service?
• What problem were you hoping to solve with our product/ service? 
• I feel confident in my decision to choose your product/service.
• Do you have any requirements/ needs you want us to know?

Customer Onboarding Feedback Questions for Evaluating First Impressions 

A customer’s first impression influences long-term satisfaction. If they encounter friction, they may disengage early.

• The onboarding experience was smooth and easy to follow. 
• I got clear guidance, which was easy to understand.
• How would you rate your overall onboarding experience so far? 
• Did you find our product easy to use? 

Customer Onboarding Feedback Questions for Understanding Purchase Intent 

Purchasing intent questions help you understand the primary motive behind a customer’s purchase, which will help you refine marketing and sales strategies.

• What made you choose our product over competitors? 
• What other products /services did you get before choosing us?
• What made you hesitate (if anything) before signing up?
• Is there anything we would have done differently to enhance your experience with us? 

Customer Onboarding Feedback Questions for Measuring Onboarding Satisfaction 

Customer satisfaction should be a top priority because a smooth onboarding process directly impacts retention and product adoption.

• Did the onboarding process meet your expectations? 
• How would you rate our sign-up process on a scale of 1 to 10?
• Would you recommend us based on our onboarding process? 
• Identify problem areas in the onboarding experience.

Customer Onboarding Feedback Questions on onboarding communication 

Clear, timely, and effective communication is key to a successful onboarding process. Feedback on onboarding communication can be used to identify gaps in your communication mode ( email, messages,  calls, or tutorials)   so you can enhance future onboarding processes. 

• The information provided to me was clear and concise. 
• I received onboarding emails/messages at the right frequency.
• Did you feel well-informed about the product after completing the onboarding process?
• What’s one thing we could improve about our onboarding communication?

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Onboarding Feedback Survey Questions Template for Free

Purpose: Collect actionable onboarding feedback to improve the employee onboarding experience, engagement, and retention.

1. How clear were the goals and expectations explained to you during your onboarding?
   

• Very Clear
• Somewhat Clear
• Neutral
• Somewhat Unclear
• Very Unclear
  

2. How helpful were the onboarding documentation or resources provided?
   

• Extremely Helpful
• Helpful
• Neutral
• Not Very Helpful
• Not Helpful at All
  

3. How well did your manager or mentor support you during your first month?

• Excellent
• Good
• Average
• Poor
• Very Poor
  

4. How confident do you feel in using the company tools and systems after onboarding?
   

• Very Confident
• Confident
• Neutral
• Slightly Confident
• Not Confident

5. How effective were team introductions and opportunities to meet colleagues?
   

• Very Effective
• Effective
• Neutral
• Ineffective
• Very Ineffective
  

6. How would you rate the pace of your onboarding?
   

• Too Fast
• Just Right
• Too Slow
  

7. How comfortable are you asking questions or seeking help since starting?
   

• Very Comfortable
• Comfortable
• Neutral
• Uncomfortable
• Very Uncomfortable
  

8. How likely are you to recommend the company’s onboarding process to a new hire?
   

• Very Likely
• Likely
• Neutral
• Unlikely
• Very Unlikely
  

9. What one thing could improve your onboarding experience?
   

• Open-ended text box

TheySaid: The Everything App for Conversational Feedback, Surveys, and Onboarding Insights

Traditional onboarding surveys are slow, static, and provide limited insights. TheySaid transforms feedback into a conversational, AI-powered experience, offering everything HR teams need for employee onboarding feedback, new hire feedback surveys, and overall onboarding experience improvement, all in one platform.

Conversational Feedback with Voice and AI

Collect employee onboarding feedback and customer insights naturally through voice-enabled surveys, interactive polls, AI-guided interviews, and user tests. AI interprets responses in real-time, identifies sentiment, and provides actionable insights—making post-onboarding feedback rich, thoughtful, and instantly usable.

Comprehensive Surveys, Interviews, and Polls

From structured onboarding questionnaires to spontaneous employee interviews, user tests, and polls, TheySaid allows you to gather a complete view of the employee or customer experience. All feedback types are analyzed automatically for trends and sentiment.

All-in-One Dashboard for Easy Management

Track onboarding feedback surveys, engagement metrics, and user insights in a single centralized dashboard. Compare trends, identify gaps in training, team integration, or IT readiness, and make onboarding process improvements all without switching tools.

Panel Recruiting and Multi-Team Collaboration

Easily create, manage, and analyze feedback from multiple panels, departments, or locations. Whether it’s new hire surveys, training assessments, or employee engagement polls, TheySaid organizes everything in one place for better visibility and decision-making.

Seamless Integrations Across Tools

Connect HR systems, communication platforms, and productivity apps directly to TheySaid. Collect feedback via Slack, Teams, email, or other integrations, keeping all data connected and actionable, improving the onboarding experience for employees and customers alike.

Sign up today to make onboarding feedback interactive, insightful, and actionable with TheySaid.

FAQs About Onboarding Feedback Survey Questions

Why is onboarding feedback important? 

Onboarding feedback allows you to improve employee experience and retention and enhance the onboarding process.

What is the best format for onboarding feedback questions?

Use qualitative and quantitative questions such as multiple-choice, rating scales, open-ended, and statement-based questions.

How can AI improve onboarding feedback surveys? 

AI makes surveys smarter and faster. It analyzes real-time responses, identifies trends, and even personalizes follow-up questions.

What’s the ideal length for an onboarding survey? 

Short enough to keep people engaged but long enough to get useful insights—10-15 questions is the sweet spot.

What’s the difference between employee and customer onboarding feedback surveys? 

Employee surveys focus on job clarity, training, and team integration, while customer surveys assess ease of product adoption and satisfaction.